The Business Brain Behind Sugarpova — How Maria Sharapova Turned Candy Into Millions
When Maria Sharapova launched her candy company, Sugarpova, in 2012, critics dismissed it as a side project, a distraction from tennis. But Sharapova had bigger plans. She wasn’t just lending her name to a product — she was building a brand. From the start, Sharapova was hands-on, overseeing everything from product design to distribution. Her…